Package holiday prices have risen by as much as 19% year on year, with Greece seeing the highest increases out of six mainstream destinations, according to consumer group Which?.
The consumer champion said it recommends booking early to ensure the best price for those able to plan ahead amid cost of living pressures.
Of the six countries compared – Spain, Greece, Portugal, Italy, Turkey and Cyprus – a week’s holiday in Greece cost on average 30% more than last year with an average price of £867 per person this summer.
The smallest price increases were found in Portugal, with the cost of a week’s holiday up by 7% on average to £705.
Despite a rise in average costs, Spain still offered the cheapest deals, with a week’s package holiday costing £693pp.
Prices have gone up by a fifth or more to Spain, Turkey and Italy, while Cyprus has seen a rise of 15%, according to data sourced from Travelsupermarket parent Ice Travel Group based on clicks from November 1, 2022 to January 3, 2023 for seven-night holidays in summer 2023.
Which? also examined data on flights and hotels, to see how much those who opt to put together their own trips might expect to spend on a holiday this year. Flights have seen the most significant increases, with prices this Easter up a 51% on average compared with last year.
The cost of direct flights to 15 destinations in Spain, France, Italy, Greece and the US from six of the UK’s busiest airports was analysed using using data from air fares analyst Skytra.
